Wedding Photography Style – “Bright and Airy”
The bright and airy style of photo editing has become a very popular trend in the last few years and it is signified by having a very bright exposure, low contrast, and often times muted colors. These editing characteristics give the photo a bright, happy, or airy feel to them.
While we would consider our photos to be bright but natural looking, the “bright and airy” style is typically much brighter in exposure. Often, because of the “bright and airy” style of editing, you will lose detail in the bride’s white dress. In other words, as the bridal gown, which is already bright white (typically), becomes even brighter, the details of the dress become blown out.
Another contrast between our style and the “bright and airy” style is most (not all) of the bright and airy photographers will mute or desaturate their colors, especially the greens. Notice, as you are scrolling through other photographer’s galleries, the color of the grass and trees. A bright and airy photographer will typically have a very desaturated look to the greens like the grass and the tees. It is an unnatural look to the outdoors. And, again, I’m not throwing off on this style of photography. We think this style can be very pretty in its own right. I’m just saying if you change the natural color of something to something else, it is by definition unnatural looking.
By contrast, we use a true to life color palette. The colors you see naturally occurring in real life is what you will see in your photographs.